A short course organized by the industry and community engagement committee entitled: Pharmaceutical Marketing and Leadership” which was conducted over two days. Four speakers from industry and academia presented and shared their expertise in marketing and leadership. The audience were pharmacists from government hospitals, alumni, and students. In day one, Prof. Alka Ahuja from College of Pharmacy presented topics related to leadership and management, Ph. Ahmad Al Kayal (Taiba Healthcare®, KSA) presented a topic related to marketing strategies and its application. In day two, Ph. Hind Osman (pharmacy manager) presented a topic related to how to create and establish a successful pharmaceutical business in Oman which was followed by a topic related to Pharmacoeconomics which was presented by Dr Yaman Kassab from College of Pharmacy. Such course are part of the College’s efforts for pharmacists career development.
